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1. They provide feedback and other information for decision making (plans, operating reports, and personal activity reports)
2. new research is done specifically for a new project and secondary research is research done previously for a different purpose
3. It is reliable if the results can be repeated identically and valid if it meaures what it's supposed to
4. recommendations are useful when readers want to know what to do in a given situation instead of what they should conclude
5. some organizations prepare for formal invitation to bid on other contracts (RFP) which includes instructions that specify exactly what type of work should be performed or what products should be delivered
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